Hi. I’m Leslie.
When I was six years old, I played a Siamese kid in the Beaver Dam (Wisconsin) Community Theatre production of The King and I.
That taught me two things. One, I am allergic to whatever hair dye they were using to turn my dishwater blond hair black. (Itchy hives for a week: not pretty.) Two, and perhaps more relevant to you, I love to put on a show.
Let’s Engage Your Customers
And that has everything to do with how I approach copywriting and communications strategy. Like a hit show, effective copy must attract attention, engage an audience’s emotions and have a compelling, coherent message. If you’re missing any one of those elements, you’re likely to produce a flop–wasting money, reputation and customer trust in the process.
Let’s Make You Stand Out
Any time you put your product or service in front of customers you’re really putting on a show. Could be a website, a video, a podcast, a brochure, a newsletter, a marketing campaign or, yes, an actual show (trade show, corporate event or webinar). I’ve helped people just like you with all these kinds of writing projects for more than 25 years. I’ve also helped in producing these projects, from original idea to finished product, to make sure they go off without a hitch.
Let’s Create Sparks
I love to work with companies to find the creative spark that will engage their customers. I love to nail down every last detail–the scenery, make-up and props, if you will–that ensures that the story we’re telling is tight and persuasive after you get past the initial razzle dazzle. And I love that electric moment when it all comes together perfectly. So that customers are compelled to buy from you and only you.
If you’re ready for marketing content that attracts attention AND stirs your audience to action click on the title above. Let’s get together and put on a show!
PS: You can read more about my background and customers here.
Click here to learn about my promise to you (which boils down to: I’ll take over as much of the project work as you want, leaving you more time to have a life).